上海：直播营销平台利用算法技术，需要遵守公平、公正、透明的原则

JIN10
2023.08.07 03:25
上海市监局发布《上海市网络直播营销活动合规指引（修订征求意见稿）》。其中提及，直播营销平台利用算法技术，需要遵守公平、公正、透明的原则，遵守法律、法规，尊重社会公德和基本的科学伦理，不得侵害公民基本权利以及企业合法权益。直播营销平台应当依法对网络直播营销活动的直播视频进行保存，保存时间自直播结束之日起不少于三年。
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